Our Story


We are a mum and daughter team on a mission to tackle childhood anxiety.

My eldest daughter Matilda (age 10) is a smart, creative, outgoing girl and a sensitive big thinker.  Her worries can often escalate into big emotions, which can impact the whole family and for us, like so many others, lockdown was an emotionally challenging time.

As a way to focus on something positive and away from the worries keeping her awake at night, we decided to combine learnings from our family’s journey, with experience from my career in creative communications, to create tools to help families connect.

We hope you enjoy your PepTalks.  Thank you for your support.

Alex & Matilda 💜